IRIO Blog

The New World of Mobile Marketing

Posted by Taylor A. Davis on Feb 3, 2016 11:30:00 AM

When your desired effect in a marketing campaign is to generate loyalty and create awareness, a discounted message can work wonders. It only takes one message to change a customer’s perspective. And once you’ve gained that customer’s trust, it’s time to deliver and make sure they keep coming back.

Read More

The 33%

Posted by Taylor A. Davis on Jan 27, 2016 1:30:00 PM

It’s safe to say that smartphones have changed the way businesses think and work. The digital complexities of marketing campaigns have progressed by significant measures so that everything stays simple for the consumer. A consumer that everyone wants to believe is surrounded by a world of smartphones. However, deep down, we all know that dream is not complete truth; in fact, it’s far from it.

Read More

The Presidential Marketer

Posted by Taylor A. Davis on Jan 20, 2016 1:03:13 PM

While various channels of media continue to focus on the Presidential race, one avenue of awareness remains less traveled. As you already know, a campaign relies on citizens watching the debates and listening to speeches or statements, but to be completely honest, not everyone has time for it. So how are these candidates supposed to pull in the voters that simply don’t have time?

Read More

Making A Mobile Marketer

Posted by Taylor A. Davis on Jan 13, 2016 1:30:00 PM

 

Read More

2016: A Mobile Expansion

Posted by Taylor A. Davis on Jan 6, 2016 11:30:00 AM

As 2016 unfolds, technological progress advances our capabilities in the marketplace, and Mobile Messaging becomes the brighter path toward a well connected future. Businesses are starting to adapt to the trending solution that grants access to everyone ranging from a consumer friendly millennial to the classic baby boomer.

Read More

The "12 Gifs of Christmas" with Buddy the Elf

Posted by Taylor A. Davis on Dec 16, 2015 11:00:00 AM

 

Read More

Multi-Family Resolution: Make A Change

Posted by Taylor A. Davis on Dec 10, 2015 1:00:00 PM

New Year’s looms over the horizon and better yet, a new opportunity approaches— an opportunity to successfully implement change in the form of communication. For years now, the Multi-Family sector has utilized email and phones to the best of its abilities. But as we roll into 2016, we discover that these are primitive forms of communication.

Read More

FCC Compliance: Texting Without Consequences

Posted by Taylor A. Davis on Dec 10, 2015 11:30:00 AM

You get a call from your lawyer because Bill from the tire plant can't Opt-out of your Text Messaging Program. Bill takes you to court, and soon enough your living in the parking lot with a cardboard box over your head because the text message you previously sent didn’t follow FCC standards.

Read More

Surviving Black Friday: The Aftermath

Posted by Taylor A. Davis on Dec 4, 2015 11:00:00 AM

They called us “The Survivors”, and it wasn’t because we made it home from a war, or because we traversed the Sahara, it was because we passed through that glass-paned sliding door on November 27, 2015, and walked out alive.

Read More

Texting Your Way Through Thanksgiving

Posted by Taylor A. Davis on Nov 25, 2015 11:00:00 AM

 

Read More

Subscribe to Email Updates

Or text "GET STARTED" to 47464 to begin texting today. 

(MSG&DATA RATES APPLY)

Posts by Topic

see all